Truly targeted content!
Content:>> Marketing & Communication
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Campaigns
Copy
Social media
Slogans
Taglines
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Mailings
Rich media
Brochures
Interactive media
Blogs[/ezcol_1third] [ezcol_1third_end]
Banners
SEO keywords
Packaging
POS
Press articles[/ezcol_1third_end]
>> Literature, Poetry, Songs, Art, Culture
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Novels
Short stories[/ezcol_1third] [ezcol_1third]
Free verse
Rhyming poems[/ezcol_1third] [ezcol_1third_end]
Lyrics
Reviews[/ezcol_1third_end]
>> Other
Any content that requires special attention when transposed into another language, culture and market!
Example project:
Bridgestone Driveguard campaign, 2014
>> From Transcreation EN to FR to Voice-over talent guidance and Final sign-off
Method:
1. Briefing: You provide a brief and/or relevant information for me to fully capture your needs
2. Analysis: The linguistic characteristics and the cultural scope of your message are broken down
(Option: Study of your in-market competitors in order to truly differentiate your message)
3. Creation: Your message is carefully reconstructed in the target language, culture and market
4. Delivery: Your targeted content is delivered to you, with several proposals, backtranslations and explanations as required
5. Feedback: Your feedback is integrated and all subsequent rework is free of charge